Quit research and evaluation studies

Lead researcher

Dr Sarah Durkin, Daniella Germain, Professor Melanie Wakefield

Years funded

2005-2006

Publivcation: Durkin S, Wakefield M. Maximizing the impact of emotive antitobacco advertising: effects of interpersonal discussion and program placement. Social Marketing Quarterly 2006; 12(3): 3-14.
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