Cause Related Marketing (CRM) is when a company with a product, image or service to market builds a partnership with a non-profit organisation or charity for mutual benefit. It's an excellent way to:
- Strengthen your company profile and reputation
- Drive sales and increase your market share.
Contact Karen Wall of Philanthropic Partnerships on 03 9514 6504 or
karen.wall@cancervic.org.au for more details.