New campaign launched to address hepatitis and liver cancer in North Western Melbourne

Monday 3 June, 2019


Cancer Council Victoria, in partnership with the Centre for Culture, Ethnicity and Health and St Vincent’s Hospital have launched a campaign to encourage Chinese, Thai and Filipino Australians to get tested for hepatitis B and C.

Hepatitis means inflammation of the liver; hepatitis B and C are two common types of virus that affect the liver. If left untreated, hepatitis B or C can lead to liver cancer.

There is a high prevalence of the virus within these communities - 1 in 13 Chinese Victorians, 1 in 25 Filipino Victorians, and 1 in 18 Thai Victorians have hepatitis B or C.

Funded by the North Western Melbourne Primary Health Network, the campaign will run across social media, digital and radio advertising.

The campaign features artwork developed in consultation with the communities, targeting the North Western Melbourne area.

Cancer Council Victoria’s Priority Communities Manager Charissa Feng said many people are unaware that they are living with hepatitis B or C.

“There are often no symptoms of hepatitis B or C, so it is important that people get tested before it’s too late.

“Low-cost vaccination and treatments are available for hepatitis B and there is a cure for hepatitis C, so getting tested could save your life.

“We were delighted to receive funding for this project; it’s a great opportunity to increase testing, vaccination, monitoring and treatment within the Chinese, Thai and Filipino communities,” Ms Feng said.

Trained community peer educators will deliver education sessions to over 100 community members, and resources about hepatitis will be sent to local health practitioners.

Chinese Bilingual Health Facilitator, Dorothy Yiu hopes this project will increase awareness and understanding of hepatitis.

“People may not understand the potential risks of delaying testing and treatment. This campaign will empower our community to talk to their doctor and their families about hepatitis and liver cancer.”

“Do not let hepatitis threaten your family. Talk to your doctor today.”

For more information in your language, call 13 14 50 and ask to speak to Cancer Council Victoria, or visit: