Buy yellow for someone you know this Daffodil Day

Tuesday 8 August, 2017

Daffodil Day is just a couple of weeks away (Friday, August 25) and Cancer Council Victoria is reminding people how important it is for the whole community to show their support for those who have been affected by cancer.

This year Cancer Council Victoria has 1,500 volunteers registered to sell merchandise, which is almost double the number of last year, and aims to reach $1 million in funding for research, prevention and support services.

Volunteers will be out in force at designated sites, shopping centres and train stations throughout Victoria selling merchandise.

Merchandise available this year includes pins ($5), pens ($6), mini footballs and soccer balls ($7) and the cute and collectable fireman Dougal bear ($10).

Daffodil Day is a day of hope internationally but it is also a day to spread awareness, according to Head of Events at Cancer Council Victoria, Megan Potter.

"We know that about a third of cancers are preventable. Education about prevention is a key focus for Cancer Council. Thanks to 31 years of Daffodil Day we have made some extraordinary breakthroughs in the prevention and treatment of cancer but we still have much to do."

 "We are asking people to buy a daffodil pin and to support Cancer Council in the fight against cancer. We couldn't do what we do without the amazing support of all our volunteers and the wider community. It really is incredible what we have achieved together. So please, this Daffodil Day, wear yellow and buy something at a Daffodil site to show your support."

Earlier this month, Cancer Council Victoria appealed to schools and workplaces to order a merchandise box and sell the goodies to their staff and customers. There is still time to purchase merchandise boxes and supporters are encouraged to go online and do so at

Everyone knows somebody who has been affected by cancer. Cancer Council Victoria is urging everyone to buy yellow for someone you know this Daffodil Day.

Media contact

We may have some case studies and volunteers in your area. For information, stall locations, images or interview requests please contact:

Cara Kavanagh 0412 304 248 or email