Locals have
embraced the latest fun run to hit Melbourne, with around 12,000 runners set to
light up Flemington Racecourse for the Electric Run on Saturday 12 April.
Cancer
Council Victoria, named as the official charity for the event, is encouraging
those not already registered to get involved and fundraise to support the fight
against cancer.
Marlene
Cirillo, Events Program Manager at Cancer Council Victoria, said funds raised
make a real difference to outcomes for Victorians with cancer.
“The
funds raised through events such as Electric Run go towards our critical
research, prevention and support services.
“Unfortunately,
the number of cancer cases in Victoria each year continues to grow. There
aren’t many of us in the community who aren’t affected, or won’t be in the
future.”
As well as
supporting the almost 30,000 Victorians diagnosed with cancer each year,
participants will also enjoy a high energy 5km fun run that takes runners on an
electric night time journey.
Beginning in the
US in late 2012, Electric Run is a family-oriented event which features a lights
show and top entertainment.
It has attracted
over 300,000 participants across America, including Vanessa Hudgens, Carmen
Electra, Juan Pablo Galavis, and Seth Rogan, with the phenomenon now going
global.
“With Electric Run,
our goal is to bring more to the table than your traditional 5km — the run
becomes a performance in itself,” said Dan Hill, founder of Electric Run.
“We’ve hand-picked
talented artists who have worked on Coachella, Dreamworks, Disney and the
hottest shows in Vegas who’ve come on board to design our electric wonderland.”
To register to participate in the Electric Run and fundraise
for Cancer Council Victoria, visit the Electric Run Melbourne website.
Runners’ packs
include an Electric Run T-shirt, race bib, LED bracelet and pair of glow
sunglasses to see them ready to run.