Hope blooms this Daffodil Day - Friday 28 August

Monday 27 July, 2009

Cancer Council Victoria is calling on people to support Daffodil Day this August to bring hope to the 70 Victorians diagnosed with cancer each day.

To celebrate the 16th year of Daffodil Day, a number of Australia's favourite fashion designers are taking part in 'Designers for Daffodil Day'. Akira Isogawa, Alannah Hill, Arthur Galan, Bettina Liano, Flamingo Sands, J’Aton, JASONGRECH, Jayson Brunsdon, Jenny Bannister, LIFEwithBIRD and Petrova Hammond have all created Daffodil Day inspired fashion pieces which reflect what Daffodil Day is all about - hope and inspiration.

Cancer Council Victoria spokesperson Deborah Stringer encourages people to vote online from 10 August for their favourite Daffodil Day inspired piece and even bid for one of the exclusive items to raise essential funds for the cancer fight.

“We are very excited to have these renowned Australian designers on board and we hope it can drive more support for Daffodil Day to ensure we have a brighter cancer-free future for ourselves and for those we love,” Ms Stinger said.

“While we continue to make significant advances in the prevention, detection and treatment of cancer, and are seeing improved survival rates for cancer patients, we still have a long way to go. This year, we aim to raise more than $2 million from Daffodil Day so I urge people to give generously to make this target a reality,” she said.

Supporters can opt to order a box of merchandise to sell leading up to Daffodil Day, register to volunteer on a stall or buy fresh daffodils and merchandise on Daffodil Day including daffodil tax-deductible pins, branded pens, mini soccer balls and the very cuddly Dr Dougal Bear.

All funds raised support cancer research, prevention programs and support services for cancer patients and their families.

To view the ‘Designers for Daffodil Day’ pieces, or to register to volunteer and help sell Daffodil Day merchandise, visit http://www.daffodilday.com.au/ or phone 1300 65 65 85.