The campaign sends a simple message to parents: "Second-hand smoke is a health hazard for you and your family. There is no safe level of exposure to second-hand smoke. Give your child a smoke-free childhood."
The first call to action of the campaign is to add your name (and your organisation's name if you have the authority) to an appeal addressed to parents, health professionals and policy-makers to protect children from second-hand smoke.
You can do this online at: www.worldcancercampaign.org/endorsement
To learn more about the campaign visit: http://www.worldcancercampaign.org/ or contact wcc@uicc.org.